A French example of Social Shopping site: vozavi.com

French marketing researchers have been famous in the past year of XX century for their social theorys of communication applied over Marketing. Nowadays with Social Shopping and Blogosfere Marketing the French web 2.0 approach, is very interesting and realizes very well made Web Site.

One of these is Vozavi.com

Vozavi.com

Vozavi.com is both a price comparison search engine and a guide based over the principle of Wisdom of crowds and Social shopping.

  • Vozavi is able to analyze tons of messages by the blogosfere about 30.000 products, and it makes a profile of customers approval
  • The price comparison system in Vozavi.com allows customers to choose the best marketplace for buying it on line.

How do Vozavi works ?

  • Vozavi.com team has developed a very complex semantic analysis system which is able to feel clients perception and approval of a products or services reading messages from blogosfere.
  • This is a strong PLUS for prospects that buy with trust in their price comparison system
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Articoli Correlati

  1. Is it possible to realize some models of strategic communication about Social Shopping? An interesting debate
  2. What are the benefits of social Shopping? Some interesting examples, and links
  3. Fashionspace.com case history: will Social Network and Social Shopping be the 2008 killer application?

About the Author

Enrico Giubertoni è specializzato nell'Ecommerce Marketing, nel social media marketing e nel Blog Marketing. Opera come Consulente presso imprese e come formatore in scuole di formazione manageriale.